You may have noticed while driving through your neighborhood that some asphalt driveways and parking lots look brand new while others appear to be dull and faded. The difference is likely due to sealcoating. But what exactly is sealcoating? Is it something you can do yourself? Here’s everything you need to know about sealcoating.

Sealcoated Parking LotWhat Is Sealcoating?

Sealcoating is a layer of protection applied to asphalt surfaces that helps to shield the asphalt from the elements and prevent fading and deterioration. The sealcoat material is usually either coal tar emulsion or asphalt emulsion, and it can be applied by hand or with a sprayer.

Sealcoating by Hallman

Sealcoating is our specialty; we do it all day long. Protect and revitalize your parking lot, driveway, or other asphalt investment with Hallman Asphalt & Sealing!

We do it right. Hallman Asphalt & Sealing uses the right prep, the right product, and the right application. We’ve been in the paving business since 1976. We understand and do it all: sealcoating, crack filling, patch work, base work, asphalt paving, concrete repair, line striping. That means we find and fix hidden problems before they become huge expensive headaches. Many other sealcoating companies can’t or won’t do that for you.

The Results of Sealcoating?

Your parking lot or driveway will look rich, dark, brand new, and it will be fully protected from water, freeze-thaw, and other damage. When Hallman Asphalt & Sealing does your sealcoating, you can be sure that the sealcoat will stay only on the asphalt—you won’t find it on the lawn, the sidewalk, your garage door, tracked through your home or business. Our prices are competitive, our quality is second to none, our service is helpful and friendly.

Contact us today for a free estimate.

Why Sealcoat?

There are several reasons why you might want to consider sealcoating your driveway or parking lot. First of all, it can extend the life of your asphalt by preventing cracking and potholes from forming. Secondly, it can improve the appearance of your property by restoring that fresh, newly-paved look. Finally, it can also save you money in the long run by eliminating the need for costly repairs down the road.

  1. Curb appeal. Where else can you spend so little to change so much? Sealcoating makes your driveway or parking lot look like new. The difference is striking. Sealcoating adds value to your home or business.
  2. Water damage. Sealcoating helps protect you against water damage. Water causes more damage to driveways and parking lots than any other single thing.
  3. Spills. Sealcoating helps protect you against oil spills, antifreeze spills, and other spills by preventing these substances from penetrating.
  4. Snow. Wisconsin snow melts much faster on a dark black surface. The difference is amazing.
  5. Prevention. When Hallman Asphalt & Sealing does your sealcoating, we conduct a thorough inspection to identify hidden problems and prevent them from snowballing into major headaches.

Contact us today for a free estimate.

Budget Breakdown

With our minimum charge for residential driveway sealcoating beginning at $999, let’s break down this cost to a monthly fee. Similar to other services like internet/phone, water, and electricity; you can think of your payment for sealcoating as a monthly fee. Sealcoating is recommended to be taken care of every two to three years. If you seal your driveway every three years, think of your payment over the span of 36 months (12 months in a year, multiplied by three). While taking $999 divided by 36 (months), over the span of three years comes out to be ~$27.75 per month. Spending around $28 a month to ensure your asphalt driveway stays in top shape doesn’t seem as expensive when broken down to a monthly payment.

Why Hallman Asphalt & Sealing?

Parking Lot Before SealcoatingMany companies out there know how to sealcoat, but don’t understand how sealcoating fits into the big picture.

That’s a problem.

If there’s an underlying problem with your asphalt such as a bad base or poor drainage, you need to know about that BEFORE sealcoating, not after. Putting a band-aid on a serious problem will come back to bite you later on, and you don’t want that to happen. The worst thing you can do is hire someone who doesn’t know how (or doesn’t care) to protect your investment.

Parking Lot After SealcoatingYou want to identify any problems as early as possible so fixes are quick, easy, and inexpensive. If you wait, the Wisconsin freeze-thaw cycle will quickly take a small problem and turn it into a major headache. We have the expertise to identify any problems, recommend a fix, and take care of that fix for you, rather than just sealcoat your asphalt and leave you to deal with the aftermath.

On the other side of the coin, we don’t go looking for problems that aren’t there. Since 1976, we’ve built a business based on being honest with our customers. Repeat and referral business is how we make a living. Our customers love the work we do, and we want to keep it that way.

Contact us today for a free estimate.

Quality Is Key

The craftsmanship that goes into sealcoating your parking lot or driveway starts with an expert inspection. During that inspection, we’ll identify any hidden problems that untrained eyes might not see. That way we get out ahead of issues that could become expensive repairs later on. (You want to fix that pothole before it becomes a pothole.)

We clean and prepare the surface because we understand that your sealcoat is only as good as the preparation.

If crack filling is needed, then you need to get that done right. There’s a reason why we invested a boatload of money into getting the best crack filling technology in Dane County. Here’s why: It’s so easy to get this wrong. If those cracks aren’t filled properly, the repair quickly becomes worthless.

When it comes to sealcoating, we know precisely how thick to make that coat. Too thin and it looks terrible. Too thick and it doesn’t cure properly. We use commercial-grade, best-in-class product for all our customers. Two coats is standard for all our commercial work. High traffic areas receive appropriate, additional protection.

Contact us today for a free estimate.

Do It Yourself?

If you’re handy around the house and comfortable working with tools, then you may be able to sealcoat your own driveway or parking lot. However, we recommend leaving this job to the professionals since they have the proper equipment and training to do it right. Plus, they can usually get the job done in a fraction of the time it would take you to do it yourself.

Here’s why: We’ve been doing this for years. If a problem comes up, we know how to handle it.

We can look at your driveway, parking lot, or other asphalt surface and determine immediately if there are underlying problems that need to be addressed BEFORE you apply any sealcoat. If there is a problem, we have the equipment and experience to fix it right the first time so it doesn’t come back to haunt you later.

We have the equipment and expertise to properly prepare the surface. Remember, the quality of the results is only as good as the quality of the preparation.

We’ll get the coat exactly the right thickness. Too thin and it won’t look good. Too thick and it won’t cure properly.

So why ruin a good pair of shoes? Why risk getting hard-to-remove sealcoat all over your lawn, your garage, the sidewalk, tracked through your home? Avoid the many mistakes amateurs make by hiring proven professionals.

Do-it-yourself projects have a tendency to take three times as long as you think they’re gonna take. (Come on, you know it’s true.) We’ll take this headache off your hands, get it done, get it done right, and you’ll be delighted with the results.

Contact us today for a free estimate.

Don’t let yourself be scammed!

Legitimate businesses don’t drive up in a pick up with “leftover” supplies. It just doesn’t work that way. The wrong prep, the wrong product, the wrong application—there are so many ways for this to go horribly wrong. Protect yourself. Here’s how:

  1. Hire a local, well-established business with a solid reputation.
  2. Ask to see a Certificate of Insurance.
  3. Look for uniformed personnel. That reflects a level of professionalism.
  4. Look at the truck. If they’re in the sealing business, it should look clean. If there’s sealer all over their truck, then you’ll have sealer all over your sidewalk, your lawn, your garage—every place you don’t want it.

Contact us today for a free estimate.

Sealcoating is a great way to protect your investment in asphalt surfaces like driveways and parking lots. Not only does it extend the lifespan of your pavement, but it also enhances its appearance and can save you money on repairs down the road. If you’re considering sealcoating your own property, we recommend working with a professional who has the experience and equipment necessary to get the job done quickly and efficiently.


Commercial: We work around the needs of your business. Call us today.

Residential: We are usually able to seal coat your driveway within two to three weeks of your initial call. Sometimes sooner.


  • Driveways start at $999.
  • Parking lots start at 15¢ per square foot

Contact Us Today for a Free Estimate